Communications and Branding Guidelines

This Information Sheet describes how partner organizations, Associate companies and contractors can present and refer to the World Bank Group’s lighting programs in their marketing communications tools and materials including websites, brochures, flyers, reports, posters, banners, etc.
IFC and the World Bank support the Lighting Global, Lighting Africa, Lighting Asia, and Lighting Pacific programs which are aimed at increasing energy access in the un-electrified areas of the world. These programs work with a wide array of partners and players along the off-grid lighting supply chain providing a range of services in the off-grid lighting market. We encourage acknowledgement of such support in partner, Associate and contractor communications materials such as reports using the wordings provided below.
For more information on the consumer-facing requirements for pico-solar and solar home system kits, please read our Guide to Complying with Consumer-Facing Information Requirements.

Resource Type: Quality Assurance

Language: English